Penalty (B3: CAMB4) is a Brazilian sporting goods manufacturer established in 1970 in Sao Paulo. The brand is operated by its owner and creator, Grupo Cambucci. The company manufactures mainly association football equipment such as kit uniforms and balls. In 1945 the Assibe Brothers founded "Malharia Cambuci SA", a company of clothing for men and women in the neighborhood of Cambuci, in São Paulo. In 1970 the company created the brand "Penalty" launching products for football market. In the 1980s, Penalty became the largest Brazilian manufacturer of balls. During this period, acquired the manufacturing rights for the brand Asics (shoes) and Wilson (tennis racquets). During the 1990s, successful Brazilian football teams Sao Paulo (that won the Copa Libertadores in 1992 and 1993) and Grêmio (in 1995) wore uniforms by Penalty. More information...
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