V is an energy drink brand produced by Frucor, a New Zealand-based beverage manufacturer. It was launched in Methven, New Zealand in August 1997 and in Australia in 1999. The product's success, a market share over 60% in New Zealand and 42% in Australia, makes it the most popular brand of energy drink in both countries. V is considered a local rival to Red Bull. Frucor says V energy drinks are not intended for children, and they are not recommended for pregnant women or people sensitive to caffeine. V Energy (also referred to as "Green V") is the original flavour of V released in 1997. More information...
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