Pimm's is an English brand of gin-based fruit cup but may also be considered a liqueur or the basis of a sling or punch. It was first produced in 1823 by James Pimm and has been owned by Diageo since 1997. Its most popular product is Pimm's No. 1 Cup, commonly used for the Pimm's cup cocktail. Pimm's has a dark brown colour with a reddish tint, and a subtle taste of spice and citrus fruit. As a summer long drink, it is normally served as a Pimm's cup cocktail, a drink with "English-style" (clear and carbonated) lemonade, as well as various chopped garnishes, particularly apple, cucumber, orange, lemon, strawberry and mint or borage, though mint is more common. Ginger ale is used as a common substitute for lemonade. More information...
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