The Advertising Specialty Institute (ASI) is a for-profit organization serving the advertising specialty industry (which mainly creates and distributes promotional products). Members of ASI include both manufacturers and suppliers of promotional merchandise as well as promotional product distributors. ASI's main business is organizing and classifying suppliers' products in catalogs, allowing for easy reference by promotional product distributors and sales people. Both parties join ASI for a substantial fee. ASI is part of the Norman Cohn group of companies, Norman Cohn is a Philadelphia PA. resident. More information...
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