Betta Home Living is an Australian independent retail franchise group selling home appliance and furniture. It is based in the Brisbane suburb of Eagle Farm and has stores across Australia. It is owned by the BSR Group. In 1959, three local independent electrical retailers (Crystal Radio at East Brisbane, Hess & Ferguson at Wynnum and Laings Electrical at Red Hill) came together to combat rival electrical retail groups and formed the Brisbane Electrical Television Traders Association (BETTA). In 1961, by which time, there were seven independent members, the association was incorporated to form Betta Stores Pty Ltd. By 1964, when there were over 50 members Betta Stores Pty Ltd became a public company (Betta Stores Ltd), a business that serviced both Betta Electrical branded and non-branded independent retailers throughout the 1990s. More information...
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