Bisleri International (formerly Parle Exports and Parle Bisleri) is an Indian company which is best known for the eponymous brand of bottled water. The company was started in the 1970s by Ramesh Chauhan, and sells bottled water and soft drinks. Bisleri conducts most of its business in India, with 150 operational plants and a network of 6,000 distributors and 7,500 distribution trucks. Bisleri also sells its products through its own e-commerce platform and other online retailers. Bisleri has a 32% market share in the organized bottled water segment, in which it mainly competes with PepsiCo's Aquafina, The Coca-Cola Company's Kinley, Parle Agro's Bailley and IRCTC's Rail Neer. Bisleri is often used as a generic term for bottled water in India. Many knockoff brands of similar spelling and branding have emerged over the years. More information...
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