Boucheron (pronounced ) is a French luxury jewelry and watch house located in Paris, 26 Place Vendôme, owned by Kering. Boucheron makes watches, and jewelry, and licenses its marque for perfumes. The watch and jewelry making segments have existed for over 150 years. The first fragrance, "Boucheron," was launched in 1988. Over 22 men's and women's fragrances have been released. Since 2011 Boucheron fragrances have been created, produced and distributed under license by Interparfums. Boucheron has compiled a classification system by which to determine the value of a diamond, developed on the basis of the diamond's international currency. The Boucheron method of appreciation has been registered under the name B.I.R.D. (Boucheron International Rating of Diamonds). This original classification system is based on an evaluation of diamond quality and relies on a combined analysis of two criteria: first, the degree of clarity and second, the colour of the stone. The point at which these two variables, "clarity" and "colour" intersect gives rise to a mark of appreciation of between 90/100 and 99/100 for the quality of the diamond. A mark of 100/100 would indicate that a stone possesses the ultimate degree of perfection, according to Boucheron's criteria. More information...
According to PR-model, boucheron.com is ranked 418,689th in multilingual Wikipedia, in particular this website is ranked 243,100th in English Wikipedia.
The website is placed before staffanstorp.se and after herzliyamuseum.co.il in the BestRef global ranking of the most important sources of Wikipedia.
