Catchword is a creative agency headquartered in Oakland, California with an East Coast office in New Jersey. The company provides naming and branding services for companies in the technology, food and beverage, consumer products, financial services, healthcare and automotive industries. Catchword was founded in May 1998 as a naming agency by Maria Cypher, Laurel Sutton, and Burt Alper. The company initially focused on technology and start-up companies, but later broadened its scope to cover other industries. In January 2001, Mark Skoultchi joined the company to head East Coast operations at its New Jersey office. Since 2014, the company has been headed by Cypher and Skoultchi. In 2022, the company expanded its services and locations to two additional offices in the Denver area and in Calgary, Canada. More information...
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