Compare the Meerkat is an advertising campaign on British and Australian commercial television for comparethemarket.com, a price comparison website, part of BGL Group. The adverts feature Aleksandr Orlov, a CGI anthropomorphic Russian meerkat, and his family and friends. Orlov is portrayed as being of aristocratic stock and the founder of comparethemeerkat.com: the campaign originally centred on his frustration over the confusion between his website and comparethemarket.com, playing on the similarity between the words market and meerkat. Orlov's catchphrase is "Simples". More information...
According to PR-model, comparethemeerkat.com is ranked 435,134th in multilingual Wikipedia, in particular this website is ranked 239,525th in English Wikipedia.
The website is placed before visitfunner.com and after ebetsu-hospital.jp in the BestRef global ranking of the most important sources of Wikipedia.
