Drop (formerly Massdrop) is an American e-commerce company based in San Francisco, California. Drop uses data and insights from community to develop and find products that feed their interests in audio products and mechanical keyboards. The Drop community can also learn, share, shop with others, and participate in product development through polls, discussions, and interest checks. Drop founders Steve El-Hage and Nelson Wu met in Toronto, Canada, where El-Hage was studying economics at the University of Toronto. The two had grown up using online forums as a way to explore their hobbies, but believed these forums had many shortcomings, including disorganized meetups and unreliable group buys. They thought that by combining their forum experience with their interest in bulk buying, they could create a site that would better support enthusiast communities. The pair moved to Silicon Valley, where they started Massdrop in 2012. More information...
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