Ethos Capital is an American private equity investment firm founded in 2019 in Boston, Massachusetts, in order to make majority and control minority investments in middle-market companies, primarily across North America and Europe. It is best known for attempting and failing to gain control of the .org internet domain. In 2020, Ethos made news for trying to register the .org domain and capitalize upon it using a portfolio of data-monetization startups. Although that effort failed, company founders Erik Brooks and Fadi Chehadé went on to use the vehicle to buy domain name registrar Donuts and registry services provider Afilias from Abry Partners, where Brooks had been managing partner. In 2022, Afilias and Donuts were merged into a single company, Identity Digital. More information...
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