impact:, sometimes known in Russian as Фильм.ру, is a Russian web portal dedicated to cinema. The website publishes news, analytical articles, Russian film showtimes, box office performances, film reviews and maintains a film and tv show database. Founded in December 1999, it is one of the oldest Russian websites still operating that is dedicated to the film industry. According to Kritikanstvo, has published over 3,000 film reviews. was created in 1999 by Sergei Aksyonov (born 6 September 1975) who also created the websites and Video Guide. The website was managed by Film LLC until 2006, when the website was acquired by Entertime. In 2007, Anton Kostylev was appointed editor-in-chief of During this time, the web traffic for the website tripled. More information...

According to PR-model, is ranked 2,080th in multilingual Wikipedia, in particular this website is ranked 142nd in Russian Wikipedia.

The website is placed before and after in the BestRef global ranking of the most important sources of Wikipedia.

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