FREE NOW is a mobility service provider headquartered in Hamburg, Germany. FREE NOW was formed in February 2019 from a joint venture between BMW and Daimler Mobility. Thomas Zimmermann is CEO of the FREE NOW Group. The FREE NOW Group is the vehicle for hire vertical of this joint venture; other services within the vertical include Beat and formerly Clever, Hive and Kapten, which rebranded to FREE NOW. FREE NOW is one of the largest vehicle for hire companies in Europe. As Mobility-as-a-Service platform FREE NOW aggregates numerous mobility brands and vehicle options to make them bookable within one app. Next to taxi and PHV, FREE NOW offer car sharing and further micro-mobility options such as e-scooters, e-mopeds, and e-bikes with its partners TIER, VOI, EMMY, Cooltra, Miles, SHARE NOW, DOTT, felyx and SIXT. More information...
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