Hallmark Drama is an American cable television channel owned by Hallmark Cards' Crown Media Holdings. It is the sister channel to Hallmark Channel and Hallmark Movies & Mysteries, and focuses on family-friendly dramatic storytelling. In 2009, Crown Media Holdings and Hallmark chairman Donald J. Hall Jr. announced a new Hallmark network called "Hallmark Drama Channel". It was set to launch on March 2010, but the project was cancelled. In May 2017, the concept was picked up by Hallmark Channel (which at the time, is owned by Crown Media Holdings). The launch date was announced on June 1, 2017, and Hallmark Drama network was launched on October 1, 2017. The channel's first new programming, Christmas Cookie Matchup in early December. More information...
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