WIAL (94.1 FM) is a radio station in the Eau Claire area of Wisconsin, with its studio/offices located in Altoona, Wisconsin. Its transmitter is located in Eau Claire, Wisconsin. The station began in 1948 as an easy listening station with the call letters WEAU-FM. In 1959, the callsign was switched to WIAL, similar to "The Wonderful WAIL" (WAYL, now KXXR) in Minneapolis. On November 1, 1982, WIAL switched formats to become Adult Contemporary, in the wake of the transition of pop/rock formats from AM to FM stations and debuted the name "I-94" after Interstate 94 which runs along the south and west side of Eau Claire. Right when 1986 rolled along, the station upgraded its format to Top 40 to compete against WBIZ-FM. It currently airs a Hot Adult Contemporary format, with Tom Stryker mornings, Sue Kelly middays, and Jesse afternoons. More information...
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