Benny the Bull, commonly known as Benny, is the mascot of the National Basketball Association (NBA)'s Chicago Bulls, a role he has filled since 1969. Benjamin T. "Benny" Bull, has been the mascot of the Chicago Bulls for more than 50 years first at Chicago Stadium (1969–1994), and now at the United Center (1994–present). He has become just as popular as some of the franchise's most notable figures, such as players Michael Jordan, Scottie Pippen, Dennis Rodman, and head coach Phil Jackson. Benny is one of the longest-tenured mascots in the NBA and in all of professional sports. Benny was named after Ben Bentley, the Bull's first Public Relations Manager and Stadium Announcer. Benny was one of the promotional tools general manager Pat Williams employed to boost the Bulls' arena entertainment and attendance. More information...
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