Xigua Video (Chinese: 西瓜视频; pinyin: Xīguā Shìpín) is a Chinese online video-sharing platform owned by ByteDance. Originally serving primarily as a sharing platform for Toutiao's user-created short videos, Xigua now also produces film and television content. As of June 2020, the platform has 131 million monthly active users. Xigua Video was initially launched as Toutiao Video in May 2016. On June 8, 2017, Toutiao Video officially changed its name to Xigua Video and redesigned its logo. The name "Xigua" means "watermelon" and refers to the Chinese concept of "watermelon-eating crowd" (吃瓜群众; chīguā qúnzhòng; 'eat melon group congregation'), meaning "onlookers who just casually enjoy their melons and watch events unfold without wanting to get involved." More information...
According to PR-model, ixigua.com is ranked 84,484th in multilingual Wikipedia, in particular this website is ranked 3,328th in Chinese Wikipedia.
The website is placed before poisk-ru.ru and after uop.gr in the BestRef global ranking of the most important sources of Wikipedia.
