JB Hi-Fi Limited is an Australian consumer electronics and home appliances retail company. It is publicly listed on the Australian Securities Exchange. Its headquarters are located in Southbank, Melbourne, Victoria. As of June 2022 the company operates 213 stores across Australia and New Zealand including 199 JB Hi-Fi and JB Hi-Fi Home stores in Australia, and 14 JB Hi-Fi stores in New Zealand, in addition to 106 The Good Guys stores in Australia. JB Hi-Fi is known for its distinctive hand-drawn instore signage and product reviews written by its employees, some examples of which have gone viral on the internet. Commentators have noted that the bespoke signage gives customers the impression that the business can keep their prices low compared to competing retailers by not spending money on professional printing. More information...
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