KSBW (channel 8) is a television station licensed to Salinas, California, United States, serving the Monterey Bay area as an affiliate of NBC and ABC. Owned by Hearst Television, the station has studios on John Street (Highway 68) in downtown Salinas, and its transmitter is located on Fremont Peak in the Gabilan Mountains. The call letters KSBW stand for "Salad Bowl of the World," which is the nickname of the city of Salinas. KSBW currently broadcasts more local news than any other station in the market, with 28½ hours total (4½ hours each weekday and three hours each on Saturdays and Sundays). On weekdays, a two-hour morning newscast is shown at 5:00 a.m., followed by half-hour news blocks at noon and 5:00 p.m., one hour at 6:00 p.m., and a 35-minute wrap-up at 11:00 p.m. On weekends, KSBW broadcasts the market's only two-hour, early-morning weekend newscast at 7:00 a.m., followed by half-hour blocks at 6:00 p.m. and 11:00 p.m. With the exception of its noon newscast on weekdays, KSBW-DT2 simulcasts all of its parent station's newscasts, subject to preemption on one channel due to NBC or ABC obligations. (It is noted that KSBW is currently one of three stations in the entire Central Coast to carry both a noon newscast on weekdays and a morning newscast on weekends, since as of June 2021, KEYT has launched a midday newscast at 11:00 a.m. weekdays, and fellow NBC affiliate KSBY also launched a new 11 a.m. midday newscast, while rivals KCBA, KION, KCOY and KKFX do not currently offer a noon or a weekend morning newscast.) More information...
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