L2 Inc is a subscription research and business intelligence firm that benchmarks the digital competence of consumer brands. The company evaluates more than 2,200 brands annually, analyzing their website, e-commerce, digital marketing, social media, and mobile executions, and then ranks within each industry. The research L2 publishes is aimed at CMOs and senior-level digital marketing leaders to provide marketing strategy guidance. L2 was founded in New York City in 2010 by Scott Galloway, Clinical Professor of Marketing at NYU Stern School of Business. Ken Allard joined the firm as CEO in May 2015. More information...
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