Linda McCartney Foods is a British food brand specializing in vegetarian and vegan food. Available in the UK, as well as Norway, Ireland, Austria, Australia, South Africa and New Zealand, the range includes chilled and frozen meat analogues in the form of burgers, sausages, sausage rolls, meatballs, stir-fry dishes and pastas. The company was created in 1991 by musician, photographer and activist Linda McCartney, and has been described as one of the most successful mass-market celebrity brands. Linda McCartney Foods was established in April 1991, launching a range of frozen vegetarian products including golden nuggets, ploughman's pie (cheese pie), ploughman's pasties, lasagna, Italian style toppers, and beefless burgers. The recipes were based on dehydrated textured vegetable protein (TVP). Some of the sales proceeds were to go towards McCartney to further develop the range, and to fund her animal aid charity, Animal Line. More information...
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