Lone Star Music, also called LSM, is a San Marcos, Texas-based music company which operates a website drawing half a million visitors a month, as well as a retail outlet in San Marcos, Texas and a glossy bi-monthly magazine focusing on Texas and Americana music. Lone Star Music was founded in 1999 by Chad Raney while living in New Braunfels, Texas, as an internet site dedicated to selling Texas music. Raney had had successful previous experiences as an entrepreneur. Most of the initial 1,300 artists were on independent labels. In December 2002 Raney found himself in the hospital, leaving Christmas orders un-shipped. Michael and Clair Devers, friends of Raney's, took over the operation while he was recovering. By mid-2003 Raney had made them both partners (49% of the company between them), allowing them to run daily operations while he stayed in Texarkana. In March 2004 a Lone Star Music retail store was opened in the historic Gruene district, which is located within New Braunfels city limits. A second retail store was opened in Kerrville, Texas in September 2007, but was closed the following year. More information...
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