Lucky Brand is an American denim company founded in Vernon, California in 1990 by Gene Montesano and Barry Perlman. Lucky also produces other apparel, including activewear, outerwear, T-shirts, and professional attire. In 2020, Lucky Brand filed for bankruptcy. It was then acquired by SPARC Group, owner of brands like Brooks Brothers, Nautica, Aéropostale, and Forever 21. These brands are part of the Authentic Brands Group. In the 1970s, 21-year-old Jamal H and Nathan along with and 17-year-old Barry Perlman opened a Florida jeans shop called Four Way Street. "During the evenings, we'd head out to the local Laundromat with our pockets full of coins and some bleach. A few hours later, we had a stack of great washed jeans -- one of a kind and 100% authentic!" More information...
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