Magnolia Bakery is a chain of bakeries founded in New York City. The first location opened in 1996 at 401 Bleecker Street, on the corner of West 11th Street in the West Village neighborhood of Manhattan. The bakery is known for its desserts, especially its cupcakes and banana pudding. The original Magnolia Bakery was opened in 1996 by Jennifer Appel and Allysa Torey. The bakery began making cupcakes with leftover cake batter, and the cupcakes subsequently became very popular with customers. The bakery is sometimes credited with helping to start a 1990s "cupcake craze". Co-owners Jennifer Appel and Allysa Torey published a book in 1999 entitled The Magnolia Bakery Cookbook: Old-Fashioned Recipes from New York's Sweetest Bakery. More information...
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