Masters Home Improvement was an Australian home improvement chain operated by two retailers; Woolworths Limited and Lowe's Home Improvement. It was established as a way for Woolworths Limited to enter the hardware retail market, which has been historically dominated by Bunnings Warehouse, owned by rival Wesfarmers. The two companies also compete with each other with groceries, liquor, fuel and general merchandise. Most of the stores shared the same format of conventional Lowe's stores, and borrowed elements from Bunnings Warehouse for its garden and trade areas. More information...
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