OnSMASH, previously OnSmash.com, is a hip hop blog founded by Kevin "Hof" Hofman, a native of Long Island. It is a part of the blog family New Music Cartel (NMC). OnSMASH LLC, the corporate entity, has its headquarters in Huntington, New York. The website was founded in 2006. Vibe described it as a "hip hop YouTube". OnSmash.com was the original outlet to post material from rappers like Cam'ron and 50 Cent engaging in beef that had not yet been reported through mediums like BET and MTV. Lee Q. O'Denat, the founder of WorldStarHipHop, used the setup of OnSmash.com to make his own website, hiring coders to steal the source code of the original OnSMASH player. O'Denat said that this led to tension between the two websites. The site focused on fight videos and unadulterated content that had nothing to do with music, unlike OnSMASH, which kept its ear for new talent and only posted music and videos to better the culture. More information...
According to PR-model, onsmash.com is ranked 36,445th in multilingual Wikipedia, in particular this website is ranked 21,770th in English Wikipedia.
The website is placed before amconmag.com and after iusport.com in the BestRef global ranking of the most important sources of Wikipedia.