The Foundation for a Better Life is a non-profit 501(c)(3) organization which was founded in 2000 to "promote good values". The foundation creates public service campaigns to share with others its interpretation of values, including honesty, caring, and optimism in order to create better social paradigms. The foundation communicates its message through television, outdoor advertising, theatre, radio, and the internet; it is best known for the "Pass It On" campaign in which viewers are encouraged to live by and pass on certain values, with the rationale that examples of individuals living values-based lives may not change the world but collectively they make a difference. It officially declares itself a non-partisan and non-sectarian organization, funded solely by the Anschutz Family Foundation. More information...
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