People For the American Way, or PFAW (/'pfɑː/), is a progressive advocacy group in the United States. Organized as a 501(c)(4) non-profit organization, PFAW was registered in 1981 by the television producer Norman Lear, a self-described "liberal" who founded the organization in 1980 to challenge the Christian right agenda of the Moral Majority. PFAW was founded by the television producer Norman Lear in opposition to the publicized agenda of the Moral Majority, a prominent and influential American political organization associated with the Christian right. Officially incorporated on September 4, 1980, its co-founders included Democratic Congresswoman, Barbara Jordan, and Time Inc. chairman and CEO, Andrew Heiskell. PFAW began as a project of the Tides Foundation, a donor-advised fund that directs money to politically liberal causes. More information...
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