Roominate is a construction set introduced by Maykah Inc., a company founded by Alice Brooks and Bettina Chen, in 2012. The product, marketed at girls aged 6–10, consists of modular plastic building pieces that can interlock to create models and includes circuits that can be wired. Originally funded through Kickstarter, the company received an investment from Mark Cuban and Lori Greiner during the sixth season of Shark Tank. In 2016, Roominate was acquired by toy manufacturer PlayMonster. Alice Brooks and Bettina Chen, the founders of Maykah, Inc., met in the master's degree engineering program at Stanford University. The two launched their first prototype on Kickstarter and raised US$85,000 from a US$25,000 funding goal. The team participated in StartX, a business incubator for Stanford entrepreneurs, in 2012, and partnered with EdForward, the Center for Innovation in Education at the UC Davis School of Education, to create a series of educational activity guides to accompany the kits. More information...
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