The Sanitarium Health and Wellbeing Company is the trading name of two sister food companies (Australian Health and Nutrition Association Ltd and New Zealand Health Association Ltd). Both are wholly owned by the Seventh-day Adventist Church. Founded in Melbourne, Victoria, in 1898, Sanitarium has factories in Australia and New Zealand, producing a large range of breakfast cereals and vegetarian products. All the food products it manufactures and markets are plant derived or vegetarian. Its flagship product is Weet-Bix, sold in the Australian and New Zealand breakfast cereal markets. More information...
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