Sole DXB is an annual footwear, music, art, and lifestyle festival that takes place in the Dubai Design District in Dubai, UAE. The festival was inaugurated in 2011, and its most recent iteration took place from December 7 to 9, 2017. Brands like Nike, Adidas, Puma, Reebok, and others have exhibited at the festival. Speakers and performers have also included Hiroshi Fujiwara, Pusha T, Mobb Deep, Skepta, Hamdan Al Abri, and numerous others. Sole DXB was founded in 2010 by Hussain Moloobhoy, Joshua Cox, Kris Balerite, and Rajat Malhotra. The first Sole DXB event was marketed as a "sneaker summit" and took place on February 24, 2011 at thejamjar, a warehouse art gallery in Dubai's Al Quoz neighborhood. Nike, Adidas, Puma, Vans, and DC (among others) exhibited at the event. It also featured a screening of the short film, The Mystery of the Flying Kicks, and performances by a variety of local musicians and DJs. Around 1,000 people are estimated to have attended. More information...
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