Sotsu Co., Ltd. is a Japanese advertising agency and, since March 2020, a subsidiary of Bandai Namco Holdings, having substantial relations with it before the acquisition, especially with its now-corporate sibling, Sunrise. It was founded in 1965 as Toyo Agency (東洋エージェンシー, Tōyō Ējenshī), with it being designated by baseball team Yomiuri Giants as its primary agency for the planning and distribution of the team's merchandising interests. In 1977, it changed its name to Sotsu Agency (創通エージェンシー, Sōtsū Ējenshī). The agency was first listed in the JASDAQ stock exchange in 2003. On April 1, 2007, the company changed its name to Sotsu (創通, Sōtsū). More information...
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