Strongbow is a dry cider produced by H. P. Bulmer in the United Kingdom since 1960. Strongbow is the world's leading cider with a 15 per cent volume share of the global cider market and a 29 per cent volume share of the UK cider market. Bulmer's is a subsidiary of Heineken International, the multinational Dutch brewer who also own the sustainable cider brand Inch's. Strongbow was the highest selling cider in Australia and was the second-highest selling cider in North America as of 2012. Belgian-produced Strongbow Gold was introduced in Europe in response to cider's growing popularity on the continent in 2011. More information...
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