The Standard is an English-language free newspaper in Hong Kong with a daily circulation of 200,450 in 2012. It was formerly called the Hongkong Standard and changed to HKiMail during the Internet boom but partially reverted to The Standard in 2001. The South China Morning Post (SCMP) is its main local competitor. The Standard is printed in tabloid format rather than in broadsheet. It is published daily from Monday to Friday. The Standard was published by Hong Kong iMail Newspapers Limited as of 2001 (previously known as Hong Kong Standard Newspapers Limited) but currently The Standard Newspapers Publishing Limited. These enterprises are owned by Sing Tao News Corporation Limited, also the publisher of Sing Tao Daily and Headline Daily; the firm also has other businesses including media publications, human capital management and Broadband service. More information...

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