U-FLY Alliance (simplified Chinese: 优行联盟; traditional Chinese: 優行聯盟) is a regional airline alliance based in the Chinese Special Administrative Region of Hong Kong, and made up of low-cost airlines from Hong Kong, Mainland China, and South Korea. Upon founding, it became the world's first alliance of low-cost carriers, formed in January 2016 between founding members HK Express, Lucky Air, Urumqi Air, and West Air. All four founding airlines except HK Express are affiliated with the HNA Group, with a focus on Hong Kong, mainland China, and Southeast Asia, but they are currently seeking new members which are not affiliated with HNA Group. Eastar Jet, a South Korean low-cost carrier, joined the alliance on 27 July 2016. The main founder HK Express withdrew from U-FLY Alliance after becoming a wholly-owned low-cost subsidiary of Cathay Pacific, a Oneworld member, and the alliance became inactive(The official website is invalid). More information...
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