Weber Shandwick is a marketing communications firm formed in 2001 by merging the Weber Group, Shandwick International and BSMG. The company is part of global agency network Interpublic Group (IPG), as part of the parent company's IPG DXTRA operating division. Shandwick International, founded in 1974, was acquired by IPG in 1998. In September 2000, IPG announced it was merging Shandwick with IPG's Weber Group, itself founded in 1974, to form Weber Shandwick. The merger was completed on 1 January 2001, and in October, BSMG (formerly Bozell Sawyer Miller Group), which had been acquired by IPG as part of IPG's March 2001 acquisition of True North, merged with Weber Shandwick. BSMG Chairman Jack Leslie was named Chairman of the new combined group, and CEO Harris Diamond became the group's CEO. More information...
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