WKOW (channel 27) is a television station in Madison, Wisconsin, United States, affiliated with ABC and owned by Allen Media Broadcasting. The station's studios are located on Tokay Boulevard on Madison's west side, and its transmitter is located on South Pleasant View Road in the city's Junction Ridge neighborhood. WKOW-TV (the suffix was dropped from the call sign in 2009) was launched on June 30, 1953, as Madison's first television station. The station was originally aligned with CBS and owned by the Monona Broadcasting Company, led by a group of local area businessmen along with WKOW radio (AM 1070, now WTSO). The WKOW call sign was an acknowledgment to Wisconsin's dairy industry, and featured a smiling bovine (or cow) alongside the emphasized "K-O-W" of the call sign. WKOW-AM-TV shared studios on Tokay Boulevard on Madison's west side beginning in 1953. More information...
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