ZED.TO was an alternate reality game run in Toronto in 2012. Players assumed roles as interns and employees in a fictional and futuristic biotechnology corporation called ByoLogyc, and experienced the company's rise and disastrous fall first-hand through social media, online videos and websites, and live-action immersive theatrical events. ZED.TO was produced by Toronto design collective The Mission Business; founded by Elenna Mosoff, Trevor Haldenby, Martha Haldenby, David Fono, and Byron Laviolette and was crowdfunded on indiegogo in 2012. More information...
According to PR-model, zed.to is ranked 3,839,095th in multilingual Wikipedia, in particular this website is ranked 2,051,198th in English Wikipedia.
The website is placed before byologyc.com and after emmyverheyfestival.nl in the BestRef global ranking of the most important sources of Wikipedia.
