إعلان تفاعلي (Arabic Wikipedia)

Analysis of information sources in references of the Wikipedia article "إعلان تفاعلي" in Arabic language version.

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doi.org

  • Pavlou، Paul A.؛ Stewart، David W. (1 سبتمبر 2000). "Measuring the Effects and Effectiveness of Interactive Advertising". Journal of Interactive Advertising. ج. 1 ع. 1: 61–77. DOI:10.1080/15252019.2000.10722044.
  • Ko، Hanjun؛ Cho، Chang-Hoan؛ Roberts، Marilyn S. (1 يونيو 2005). "INTERNET USES AND GRATIFICATIONS: A Structural Equation Model of Interactive Advertising". Journal of Advertising. ج. 34 ع. 2: 57–70. DOI:10.1080/00913367.2005.10639191. ISSN:0091-3367.

jiad.org

web.archive.org

worldcat.org

  • Ko، Hanjun؛ Cho، Chang-Hoan؛ Roberts، Marilyn S. (1 يونيو 2005). "INTERNET USES AND GRATIFICATIONS: A Structural Equation Model of Interactive Advertising". Journal of Advertising. ج. 34 ع. 2: 57–70. DOI:10.1080/00913367.2005.10639191. ISSN:0091-3367.