Social Media Marketing (German Wikipedia)

Analysis of information sources in references of the Wikipedia article "Social Media Marketing" in German language version.

refsWebsite

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5doi.org

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2web.archive.org

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2thomashutter.com

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1sciencedirect.com

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1zdb-katalog.de

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1sagepub.com

731^st place

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1ibtimes.com

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1forbes.com

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1masternewmedia.org

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1slideshare.net

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1ft.com

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1businessweek.com

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1mashable.com

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1airccse.org

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1socialmediatoday.com

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1beyond-print.de

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1theguardian.com

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1managementhelp.org

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airccse.org

Assaad Waad und Jorge Marx Gomez: Social Network in marketing (Social Media Marketing) Opportunities and Risks. In: International Journal of Managing Public Sector Information and Communication Technologies. 2 (1)

beyond-print.de

Nestlé: Social Media Desaster. In: beyond-print.de

businessweek.com

Rachel King: When Your Social Sites Need Networking. In: BusinessWeek. 18. Juni 2007, abgerufen am 15. Oktober 2014 (englisch)

doi.org

Reto Felix, Philipp A. Rauschnabel, Chris Hinsch: Elements of strategic social media marketing: A holistic framework. In: Journal of Business Research. doi:10.1016/j.jbusres.2016.05.001 (sciencedirect.com [abgerufen am 18. Mai 2016]).
Georgia Liadeli, Francesca Sotgiu, Peeter W.J. Verlegh: A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales. In: Journal of Marketing. Band 87, Nr. 3, Mai 2023, ISSN 0022-2429, S. 406–427, doi:10.1177/00222429221123250 (sagepub.com [abgerufen am 19. April 2024]).
Muntinga Daniel, M. Moorman, M., E. Smit: Introducing COBRAs exploring motivations for brand-related social media use. In: International Journal of Advertising. Band 30, Nr. 1, 2011, S. 13–46, doi:10.2501/IJA-30-1-013-046.
Cambria Erik, Grassi Marco, Hussain Amir, Havasi Catherine: Sentic Computing for Social Media Marketing. In: Multimedia Tools and Applications. Band 59, Nr. 2, 2011, S. 557, doi:10.1007/s11042-011-0815-0.
Noll Michael G., Meinel Christoph,: Web Search Personalization Via Social Bookmarking and Tagging. In: Lecture Notes in Computer Science. Band 4825, 2007, S. 367–380, doi:10.1007/978-3-540-76298-0_27.

forbes.com

4 Things Marketers May Not Know About Social Media Marketing. In: forbes.com

ft.com

lexicon.ft.com

Social Media Monitoring. Financial Times (englisch), abgerufen am 15. Oktober 2014.

ibtimes.com

Social Media Marketing: How Do Top Brands Use Social Platforms? In: ibtimes.com

managementhelp.org

Carter McNamara: Major Methods of Advertising and Promotion (Methods of External Communications). In: Managementhelp. Abgerufen am 13. Februar 2015.

mashable.com

Stan Schroeder: 20 Ways To Aggregate Your Social Networking Profiles. In: Mashable. 17. Juli 2007, abgerufen am 15. Oktober 2014 (englisch)

masternewmedia.org

Online Marketing Strategies: Ten Ways To Promote Your Business With Social Media. In: masternewmedia.org

sagepub.com

journals.sagepub.com

Georgia Liadeli, Francesca Sotgiu, Peeter W.J. Verlegh: A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales. In: Journal of Marketing. Band 87, Nr. 3, Mai 2023, ISSN 0022-2429, S. 406–427, doi:10.1177/00222429221123250 (sagepub.com [abgerufen am 19. April 2024]).

sciencedirect.com

Reto Felix, Philipp A. Rauschnabel, Chris Hinsch: Elements of strategic social media marketing: A holistic framework. In: Journal of Business Research. doi:10.1016/j.jbusres.2016.05.001 (sciencedirect.com [abgerufen am 18. Mai 2016]).

slideshare.net

Interaktionsrate und -qualität auf Facebook-Microsites. In: slideshare.net

socialmediatoday.com

Jason Bowden: The Impact of Social Media Marketing Trends on Digital Marketing. In: SocialMediaToday. 17. März 2014.

theguardian.com

Mark Sweney: Internet overtakes television to become biggest advertising sector in the UK. In: The Guardian. 30. September 2009, abgerufen am 23. Februar 2015.

thomashutter.com

Nestlé: Wenn Fanpages zum Kriegsschauplatz werden. In: thomashutter.com
Nestlé: der Supergau in Zahlen und Grafiken. In: thomashutter.com

web.archive.org

Politiker: Präsentationen in Social Networks. (Memento vom 23. Juni 2010 im Internet Archive) In: Beyond-Print.de.
Social Media Marketing. (Memento vom 7. Juni 2014 im Internet Archive) In: unimib.it (PDF)

zdb-katalog.de

Georgia Liadeli, Francesca Sotgiu, Peeter W.J. Verlegh: A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales. In: Journal of Marketing. Band 87, Nr. 3, Mai 2023, ISSN 0022-2429, S. 406–427, doi:10.1177/00222429221123250 (sagepub.com [abgerufen am 19. April 2024]).