Duhatschek, Paula. “Aritzia is having a moment in the U.S.—but can it live up to the hype?” CBC News, January 27, 2023. Embracing diversity and inclusivity is vital for Aritzia because it reflects the values of their broad customer base. By showcasing a range of body types, ethnicities, and styles, Aritzia can connect more deeply with its audience, fostering loyalty and expanding its market. Plus, it's just the right thing to do—it helps ensure everyone feels represented and valued.
