Axe (brand) (English Wikipedia)

Osborne, Grant (2 July 2002). "Unilever give Ego the Axe – will Lynx be next?". Base Notes. Archived from the original on 24 January 2023. Retrieved 20 January 2022.

books.google.com (Global: 3^rd place; English: 3^rd place)

Van Den Bergh, Joeri; Behrer, Mattias (2011). How Cool Brands Stay Hot: Branding to Generation. Kogan Page Publishers. pp. 130–131. ISBN 9780749462512.
Van Den Bergh, Joeri; Behrer, Mattias (2013). How Cool Brands Stay Hot: Branding to Generation. Kogan Page Publishers. p. 145. ISBN 9780749468057. Archived from the original on 15 December 2019. Retrieved 7 July 2016.

ctv.ca (Global: 3,134^th place; English: 2,158^th place)

toronto.ctv.ca

Qadar, Sana (28 September 2007). "Teen burned in popular body spray stunt". CTV.ca. Archived from the original on 6 April 2012. Retrieved 18 December 2016.

fastcompany.com (Global: 1,040^th place; English: 623^rd place)

Feifer, Jason (7 August 2012). "How Axe Built A Highly Scientific, Totally Irresistible Marketing Machine Built On Lust". Fast Company. Archived from the original on 15 October 2019. Retrieved 15 October 2019.

nytimes.com (Global: 7^th place; English: 7^th place)

Holtermann, Callie (19 May 2024). "Need a New Cologne or Fragrance? Ask a Teen Boy". The New York Times. Retrieved 23 October 2024.

sky.com (Global: 431^st place; English: 274^th place)

news.sky.com

"Boy, 12, Died After Spraying Deodorant: Lynx Aerosol Triggered Heart Condition In Daniel Hurley". News.sky.com. Archived from the original on 12 March 2009. Retrieved 2009-05-09.

theaxeeffect.com (Global: low place; English: low place)

"Responsible Use". The Axe Effect. Archived from the original on 6 August 2009. Retrieved 27 January 2010.

theguardian.com (Global: 12^th place; English: 11^th place)

Harris, Paul (9 July 2006). "The Menaissance: The American male is learning to flex his muscles again". London: Guardian. Archived from the original on 6 November 2022. Retrieved 9 May 2009.

unilever.co.uk (Global: low place; English: low place)

"New Lynx fragrance set to deliver 'Unlimited' sales". Unilever.co.uk. Archived from the original on 2 June 2009. Retrieved 2009-05-09.
"Lynx- Click". Unilever.co.uk. Archived from the original on 6 January 2009. Retrieved 2009-05-09.

unilever.com (Global: low place; English: low place)

"About Axe and Lynx on the Unilever website". Archived from the original on 2 January 2018. Retrieved 1 January 2018.

web.archive.org (Global: 1^st place; English: 1^st place)

"About Axe and Lynx on the Unilever website". Archived from the original on 2 January 2018. Retrieved 1 January 2018.
Feifer, Jason (7 August 2012). "How Axe Built A Highly Scientific, Totally Irresistible Marketing Machine Built On Lust". Fast Company. Archived from the original on 15 October 2019. Retrieved 15 October 2019.
Van Den Bergh, Joeri; Behrer, Mattias (2013). How Cool Brands Stay Hot: Branding to Generation. Kogan Page Publishers. p. 145. ISBN 9780749468057. Archived from the original on 15 December 2019. Retrieved 7 July 2016.
Osborne, Grant (2 July 2002). "Unilever give Ego the Axe – will Lynx be next?". Base Notes. Archived from the original on 24 January 2023. Retrieved 20 January 2022.
Wong, Elaine (25 November 2008). "Unilever Puts Axe Shower Tool on Display with SnapAds". Ad Week. Archived from the original on 15 October 2019. Retrieved 15 October 2019.
"New Lynx fragrance set to deliver 'Unlimited' sales". Unilever.co.uk. Archived from the original on 2 June 2009. Retrieved 2009-05-09.
"Lynx- Click". Unilever.co.uk. Archived from the original on 6 January 2009. Retrieved 2009-05-09.
Harris, Paul (9 July 2006). "The Menaissance: The American male is learning to flex his muscles again". London: Guardian. Archived from the original on 6 November 2022. Retrieved 9 May 2009.
"Boy, 12, Died After Spraying Deodorant: Lynx Aerosol Triggered Heart Condition In Daniel Hurley". News.sky.com. Archived from the original on 12 March 2009. Retrieved 2009-05-09.
Qadar, Sana (28 September 2007). "Teen burned in popular body spray stunt". CTV.ca. Archived from the original on 6 April 2012. Retrieved 18 December 2016.
"Responsible Use". The Axe Effect. Archived from the original on 6 August 2009. Retrieved 27 January 2010.

Axe (brand) (English Wikipedia)

adweek.com (Global: 1,117th place; English: 624th place)

basenotes.com (Global: low place; English: low place)

books.google.com (Global: 3rd place; English: 3rd place)

ctv.ca (Global: 3,134th place; English: 2,158th place)

toronto.ctv.ca

fastcompany.com (Global: 1,040th place; English: 623rd place)

nytimes.com (Global: 7th place; English: 7th place)

sky.com (Global: 431st place; English: 274th place)

news.sky.com

theaxeeffect.com (Global: low place; English: low place)

theguardian.com (Global: 12th place; English: 11th place)

unilever.co.uk (Global: low place; English: low place)

unilever.com (Global: low place; English: low place)

web.archive.org (Global: 1st place; English: 1st place)

adweek.com (Global: 1,117^th place; English: 624^th place)

books.google.com (Global: 3^rd place; English: 3^rd place)

ctv.ca (Global: 3,134^th place; English: 2,158^th place)

fastcompany.com (Global: 1,040^th place; English: 623^rd place)

nytimes.com (Global: 7^th place; English: 7^th place)

sky.com (Global: 431^st place; English: 274^th place)

theguardian.com (Global: 12^th place; English: 11^th place)

web.archive.org (Global: 1^st place; English: 1^st place)