Brand loyalty (English Wikipedia)

Analysis of information sources in references of the Wikipedia article "Brand loyalty" in English language version.

Last modified: 00:43:24, 16 August 2026 (UTC)

Ref.Un. Ref.Website

Global rank English rank

3119doi.org

2^nd place

106semanticscholar.org

15^th place

8^th place

63worldcat.org

4^th place

41rug.nl

2,629^th place

1,971^st place

33nih.gov

5^th place

22jstor.org

23^rd place

15^th place

11themasb.org

low place

11web.archive.org

1^st place

11marketbusinessnews.com

low place

11ntu.ac.uk

low place

doi.org (Global: 2^nd place; English: 2^nd place)

Dick, Alan S.; Basu, Kunal (1994). "Customer Loyalty: Toward an Integrated Conceptual Framework". Journal of the Academy of Marketing Science. 22 (2): 99–113. doi:10.1177/0092070394222001. S2CID 55369763.
Kim & Ah Yu (2016) Kim, Junghyun; Ah Yu, Eun (18 February 2016). "The Holistic Brand Experience of Branded Mobile Applications Affects Brand Loyalty". Social Behavior and Personality. 44 (1): 77–87. doi:10.2224/sbp.2016.44.1.77.
Aaker, as cited by Kim & Ah Yu (2016). Kim, Junghyun; Ah Yu, Eun (18 February 2016). "The Holistic Brand Experience of Branded Mobile Applications Affects Brand Loyalty". Social Behavior and Personality. 44 (1): 77–87. doi:10.2224/sbp.2016.44.1.77.
Chaudhuri, Arjun; Holbrook, Morris B. (2001). "The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty". Journal of Marketing. 65 (2): 81–93. doi:10.1509/jmkg.65.2.81.18255. JSTOR 3203382. S2CID 167367606.
So, Andrew & Yap (2013) So, J. T.; Andrew, G. P.; Yap, S. (2013). "Corporate branding, emotional attachment and brand loyalty: The case of luxury fashion branding". Journal of Fashion Marketing and Management. 17 (4): 403–423. doi:10.1108/JFMM-03-2013-0032.
Melnyk & Bijmolt (2015) Melnyk, V.; Bijmolt, T. (2015). "The effects of introducing and terminating loyalty programs" (PDF). European Journal of Marketing. 49 (3): 398–419. doi:10.1108/ejm-12-2012-0694.
Jones, Michael A.; Mothersbaugh, David L.; Beatty, Sharon E. (2002). "Why Customers Stay: Measuring the Underlying Dimensions of Services Switching Costs and Managing Their Differential Strategic Outcomes". Journal of Business Research. 55 (6): 441–50. doi:10.1016/s0148-2963(00)00168-5.
Sahin Dölarslan, Emre (2014-07-15). "Assessing the effects of satisfaction and value on customer loyalty behaviors in service environments". Management Research Review. 37 (8): 706–727. doi:10.1108/mrr-06-2013-0152. ISSN 2040-8269.
Matzler, Kurt; Strobl, Andreas; Thurner, Norbert; Füller, Johann (2015-03-16). "Switching experience, customer satisfaction, and switching costs in the ICT industry". Journal of Service Management. 26 (1): 117–136. doi:10.1108/JOSM-04-2014-0101. ISSN 1757-5818.
Reinartz, Werner J.; Kumar, Vita (2003). "The impact of customer relationship characteristics on profitable lifetime duration". Journal of Marketing. 67 (1): 77–99. doi:10.1509/jmkg.67.1.77.18589. S2CID 42425818.
Posavac et al. (2014) Posavac, Steven S.; Sanbonmatsu, David M.; Seo, Joon Young; Iacobucci, Dawn (October 2014). "How Attitudes Toward Product Categories Drive Individual Brand Attitudes and Choice: ATTITUDES TOWARD PRODUCT CATEGORIES". Psychology & Marketing. 31 (10): 843–852. doi:10.1002/mar.20738.
Heath, Brandt & Nairn (2006) Heath, Robert; Brandt, David; Nairn, Agnes (December 2006). "Brand Relationships: Strengthened by Emotion, Weakened by Attention". Journal of Advertising Research. 46 (4): 410–419. doi:10.2501/S002184990606048X. S2CID 54530013.
Punniyamoorthy, M; Mohan Raj, Prasanna (2007). "An empirical model for brand loyalty measurement". Journal of Targeting, Measurement and Analysis for Marketing. 15 (4): 222–233. doi:10.1057/palgrave.jt.5750044.
Lam, Son K.; Ahearne, Michael; Hu, Ye; Schillewaert, Niels (2010). "Resistance to Brand Switching when a Radically New Brand is Introduced: A Social Identity Theory Perspective". Journal of Marketing. 74 (6): 128–146. doi:10.1509/jmkg.74.6.128.
Pauwels-delassus & Mogos Descotes (2013) Pauwels-delassus, V.; Mogos Descotes, R. (2013). "Brand name change: Can trust and loyalty be transferred?". Journal of Brand Management. 20 (8): 656–669. doi:10.1057/bm.2013.7. S2CID 167990730.
Lazarevic (2012) Lazarevic, V (2012). "Encouraging brand loyalty in fickle generation Y consumers". Young Consumers. 13 (1): 45–61. doi:10.1108/17473611211203939.
Schivinski & Dabrowski (2015) Schivinski, B.; Dabrowski, D. (2015). "The impact of brand communication on brand equity through facebook" (PDF). Journal of Research in Interactive Marketing. 9 (1): 31–53. doi:10.1108/jrim-02-2014-0007.
Lin & Chia-Chi (2009) Lin, Grace T.R.; Chia-Chi, S. (2009). "Factors influencing satisfaction and loyalty in online shopping: An integrated model". Online Information Review. 33 (3): 458–475. doi:10.1108/14684520910969907. S2CID 1005692.
Liljander, Gummerus & Söderlund (2015) Liljander, V.; Gummerus, J.; Söderlund, M. (2015). "Young consumers' responses to suspected covert and overt blog marketing". Internet Research. 25 (4): 610–632. doi:10.1108/intr-02-2014-0041.

jstor.org (Global: 23^rd place; English: 15^th place)

Chaudhuri, Arjun; Holbrook, Morris B. (2001). "The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty". Journal of Marketing. 65 (2): 81–93. doi:10.1509/jmkg.65.2.81.18255. JSTOR 3203382. S2CID 167367606.
Wind, Y., Industrial Source Loyalty, Journal of Marketing Research, Volume 7, No. 4 (November 1970), pp. 450-457, accessed on 22 January 2025

marketbusinessnews.com (Global: low place; English: low place)

"What is brand loyalty?". Market Business News. July 2015.

nih.gov (Global: 5^th place; English: 5^th place)

pubmed.ncbi.nlm.nih.gov

Reichheld, Frederick F.; Earl, Jr. Sasser (1990). "Zero Defections: Quality Comes to Services". Harvard Business Review. 68 (5): 105–11. PMID 10107082.
Reichheld, Frederick F (1993). "Loyalty-Based Management". Harvard Business Review. 71 (2): 64–73. PMID 10124634.
Reinartz, Werner; Viswanathan, Kumar (2002). "The mismanagement of customer loyalty". Harvard Business Review. 80 (7): 86–95. PMID 12140857.

ntu.ac.uk (Global: low place; English: low place)

irep.ntu.ac.uk

Schivinski & Dabrowski (2015) Schivinski, B.; Dabrowski, D. (2015). "The impact of brand communication on brand equity through facebook" (PDF). Journal of Research in Interactive Marketing. 9 (1): 31–53. doi:10.1108/jrim-02-2014-0007.

rug.nl (Global: 2,629^th place; English: 1,971^st place)

pure.rug.nl

Melnyk & Bijmolt (2015) Melnyk, V.; Bijmolt, T. (2015). "The effects of introducing and terminating loyalty programs" (PDF). European Journal of Marketing. 49 (3): 398–419. doi:10.1108/ejm-12-2012-0694.

semanticscholar.org (Global: 15^th place; English: 8^th place)

api.semanticscholar.org

Dick, Alan S.; Basu, Kunal (1994). "Customer Loyalty: Toward an Integrated Conceptual Framework". Journal of the Academy of Marketing Science. 22 (2): 99–113. doi:10.1177/0092070394222001. S2CID 55369763.
Chaudhuri, Arjun; Holbrook, Morris B. (2001). "The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty". Journal of Marketing. 65 (2): 81–93. doi:10.1509/jmkg.65.2.81.18255. JSTOR 3203382. S2CID 167367606.
Reinartz, Werner J.; Kumar, Vita (2003). "The impact of customer relationship characteristics on profitable lifetime duration". Journal of Marketing. 67 (1): 77–99. doi:10.1509/jmkg.67.1.77.18589. S2CID 42425818.
Heath, Brandt & Nairn (2006) Heath, Robert; Brandt, David; Nairn, Agnes (December 2006). "Brand Relationships: Strengthened by Emotion, Weakened by Attention". Journal of Advertising Research. 46 (4): 410–419. doi:10.2501/S002184990606048X. S2CID 54530013.
Pauwels-delassus & Mogos Descotes (2013) Pauwels-delassus, V.; Mogos Descotes, R. (2013). "Brand name change: Can trust and loyalty be transferred?". Journal of Brand Management. 20 (8): 656–669. doi:10.1057/bm.2013.7. S2CID 167990730.
Lin & Chia-Chi (2009) Lin, Grace T.R.; Chia-Chi, S. (2009). "Factors influencing satisfaction and loyalty in online shopping: An integrated model". Online Information Review. 33 (3): 458–475. doi:10.1108/14684520910969907. S2CID 1005692.

themasb.org (Global: low place; English: low place)

Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance. Upper Saddle River, New Jersey: Pearson Education, Inc. ISBN 0-13-705829-2. The Marketing Accountability Standards Board (MASB) endorses the definitions, purposes, and constructs of classes of measures that appear in Marketing Metrics as part of its ongoing Common Language: Marketing Activities and Metrics Project Archived 2013-02-12 at the Wayback Machine.

web.archive.org (Global: 1^st place; English: 1^st place)

Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance. Upper Saddle River, New Jersey: Pearson Education, Inc. ISBN 0-13-705829-2. The Marketing Accountability Standards Board (MASB) endorses the definitions, purposes, and constructs of classes of measures that appear in Marketing Metrics as part of its ongoing Common Language: Marketing Activities and Metrics Project Archived 2013-02-12 at the Wayback Machine.

worldcat.org (Global: 4^th place; English: 4^th place)

search.worldcat.org

Sahin Dölarslan, Emre (2014-07-15). "Assessing the effects of satisfaction and value on customer loyalty behaviors in service environments". Management Research Review. 37 (8): 706–727. doi:10.1108/mrr-06-2013-0152. ISSN 2040-8269.
Matzler, Kurt; Strobl, Andreas; Thurner, Norbert; Füller, Johann (2015-03-16). "Switching experience, customer satisfaction, and switching costs in the ICT industry". Journal of Service Management. 26 (1): 117–136. doi:10.1108/JOSM-04-2014-0101. ISSN 1757-5818.
Eryigit (2013) Eryigit, Canan (1 January 2013). "The Influence of Brand Associations on Brand Loyalty in Accordance with Product Involvement". Choregia. 9 (2): 17–33. ISSN 1791-4027.

Brand loyalty (English Wikipedia)

doi.org (Global: 2nd place; English: 2nd place)

jstor.org (Global: 23rd place; English: 15th place)

marketbusinessnews.com (Global: low place; English: low place)

nih.gov (Global: 5th place; English: 5th place)

pubmed.ncbi.nlm.nih.gov

ntu.ac.uk (Global: low place; English: low place)

irep.ntu.ac.uk

rug.nl (Global: 2,629th place; English: 1,971st place)

pure.rug.nl

semanticscholar.org (Global: 15th place; English: 8th place)

api.semanticscholar.org

themasb.org (Global: low place; English: low place)

web.archive.org (Global: 1st place; English: 1st place)

worldcat.org (Global: 4th place; English: 4th place)

search.worldcat.org

doi.org (Global: 2^nd place; English: 2^nd place)

jstor.org (Global: 23^rd place; English: 15^th place)

nih.gov (Global: 5^th place; English: 5^th place)

rug.nl (Global: 2,629^th place; English: 1,971^st place)

semanticscholar.org (Global: 15^th place; English: 8^th place)

web.archive.org (Global: 1^st place; English: 1^st place)

worldcat.org (Global: 4^th place; English: 4^th place)