Brand relationship (English Wikipedia)

Analysis of information sources in references of the Wikipedia article "Brand relationship" in English language version.

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  • Fournier, Susan (1998). "Consumers and Their Brands: Developing Relationship Theory in Consumer Research". Journal of Consumer Research. 24 (4): 343–353. doi:10.1086/209515. ISSN 0093-5301.
  • Blackston, Max (1 Nov 2000). "Observations: Building Brand Equity by Managing the Brand's Relationships". Journal of Advertising Research. 40 (6): 101–105. doi:10.2501/JAR-40-6-101-105. S2CID 166857073.
  • Fetscherin, Marc; Heinrich, Daniel (2015). "Consumer brand relationships research: A bibliometric citation meta-analysis". Journal of Business Research. 68 (2): 380–390. doi:10.1016/j.jbusres.2014.06.010.
  • Batra, Ahuvia, & Bagozzi, R., S., & R. (March 2012). "Brand Love" (PDF). Journal of Marketing. 76 (2): 1–16. doi:10.1509/jm.09.0339. S2CID 220590587.{{cite journal}}: CS1 maint: multiple names: authors list (link)
  • Thorbjørnsen, Helge; Supphellen, Magne; Nysveen, Herbjørn; Pedersen, Per Egil (2002-01-01). "Building brand relationships online: A comparison of two interactive applications". Journal of Interactive Marketing. 16 (3): 17–34. doi:10.1002/dir.10034. hdl:11250/299131. S2CID 53603898.
  • Stokburger-Sauer, Nicola (2010-04-01). "Brand community: Drivers and outcomes". Psychology and Marketing. 27 (4): 347–368. doi:10.1002/mar.20335. ISSN 1520-6793.
  • Swaminathan, Vanitha; Page, Karen L.; Gürhan-Canli, Zeynep (2007-08-01). ""My" Brand or "Our" Brand: The Effects of Brand Relationship Dimensions and Self-Construal on Brand Evaluations". Journal of Consumer Research. 34 (2): 248–259. doi:10.1086/518539. ISSN 0093-5301.
  • Smit, Edith; Bronner, Fred; Tolboom, Maarten (2007-06-01). "Brand relationship quality and its value for personal contact". Journal of Business Research. Consumer Personality and Individual Differences. 60 (6): 627–633. doi:10.1016/j.jbusres.2006.06.012.
  • Fournier, Susan; Alvarez, Claudio (2013-04-01). "Relating badly to brands". Journal of Consumer Psychology. 23 (2): 253–264. doi:10.1016/j.jcps.2013.01.004. S2CID 143174062.
  • Fetscherin, Marc; Heinrich, Daniel (2015-02-01). "Consumer brand relationships research: A bibliometric citation meta-analysis". Journal of Business Research. 68 (2): 380–390. doi:10.1016/j.jbusres.2014.06.010. ISSN 0148-2963.

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  • Thorbjørnsen, Helge; Supphellen, Magne; Nysveen, Herbjørn; Pedersen, Per Egil (2002-01-01). "Building brand relationships online: A comparison of two interactive applications". Journal of Interactive Marketing. 16 (3): 17–34. doi:10.1002/dir.10034. hdl:11250/299131. S2CID 53603898.

journalofadvertisingresearch.com

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marketingdive.com

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  • Fournier, Susan (1998). "Consumers and Their Brands: Developing Relationship Theory in Consumer Research". Journal of Consumer Research. 24 (4): 343–353. doi:10.1086/209515. ISSN 0093-5301.

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  • Fournier, Susan (1998). "Consumers and Their Brands: Developing Relationship Theory in Consumer Research". Journal of Consumer Research. 24 (4): 343–353. doi:10.1086/209515. ISSN 0093-5301.
  • Stokburger-Sauer, Nicola (2010-04-01). "Brand community: Drivers and outcomes". Psychology and Marketing. 27 (4): 347–368. doi:10.1002/mar.20335. ISSN 1520-6793.
  • Swaminathan, Vanitha; Page, Karen L.; Gürhan-Canli, Zeynep (2007-08-01). ""My" Brand or "Our" Brand: The Effects of Brand Relationship Dimensions and Self-Construal on Brand Evaluations". Journal of Consumer Research. 34 (2): 248–259. doi:10.1086/518539. ISSN 0093-5301.
  • Fetscherin, Marc; Heinrich, Daniel (2015-02-01). "Consumer brand relationships research: A bibliometric citation meta-analysis". Journal of Business Research. 68 (2): 380–390. doi:10.1016/j.jbusres.2014.06.010. ISSN 0148-2963.