Analysis of information sources in references of the Wikipedia article "Coleco Adam" in English language version.
We're doing that with five new television commercials, which have just been completed, and which will be shown in conjunction with the Adam launch date. These commercials are each directed to our target audience, which is composed of our friendly neighborhood children, boys age 8 to 16 and their fathers. We believe those are the two groups that really fuel computer purchases, [boos] and we've directed right at 'em [more boos] - oh, sorry, sorry, sorry, sorry. Women, we've a commercial for you, trust me, but the key point is that our research, which is consumer research, directed that thought [inaudible] from the research, and we've directed our commercials at that target user group.
We have a mid-October shipping date ... This is not, primarily, a Christmas item.
Questions like 'How many are you going to ship in October?' or 'How many are you going to ship this year?' ... they've been thoroughly, thoroughly ventilated in the press and is perhaps not appropriate to go into those tonight.