Diversification (marketing strategy) (English Wikipedia)

Analysis of information sources in references of the Wikipedia article "Diversification (marketing strategy)" in English language version.

refsWebsite
Global rank English rank
2nd place
2nd place

doi.org

  • Aichner, T. & Coletti, P. (2013). "Customers' online shopping preferences in mass customization". Journal of Direct, Data and Digital Marketing Practice. 15 (1): 20–35. doi:10.1057/dddmp.2013.34.