Analysis of information sources in references of the Wikipedia article "Enshittification" in English language version.
Dating apps aren't alone in seemingly getting worse when they try to make money. In fact, last year journalist Cory Doctorow coined a term for this pattern: 'enshittification.' Basically, Doctorow says tech platforms start off trying to make their user experiences really good because their first goal is to try to become popular and achieve scale. But over time, they inevitably pursue their ultimate goal of making money, which ends up making the whole user experience 'enshittified.'
A similar phenomenon is playing out across the digital economy, as tech-powered giants who surfed the digital wave to success abandon the practices that made them popular with consumers in the first place. Having done that, they then turn on their suppliers as well, in a bid to claw back all the value for themselves. Whenever this happens it doesn't end well for anyone.
That means lots of blue ticks stop paying – but everyone else is forced to read the low-quality content that the remaining blue ticks produce. This is what is powering the enshittification of Twitter.
That means lots of blue ticks stop paying – but everyone else is forced to read the low-quality content that the remaining blue ticks produce. This is what is powering the enshittification of Twitter.