History of public relations (English Wikipedia)

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Marsh Jr., Charles W. (2001). "Public Relations Ethics: Contrasting Models from the Rhetorics of Plato, Aristotle, and Isocrates". Journal of Mass Media Ethics. 16 (2–3): 78–98. doi:10.1080/08900523.2001.9679606. ISSN 0890-0523. S2CID 216117742.
Watson, Tom (2012). "The evolution of public relations measurement and evaluation" (PDF). Public Relations Review. 38 (3): 390–398. doi:10.1016/j.pubrev.2011.12.018. ISSN 0363-8111.
Heath, Robert L. (1991). "Public relations research and education: Agendas for the 1990s". Public Relations Review. 17 (2): 185–194. doi:10.1016/0363-8111(91)90055-P. ISSN 0363-8111.

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