Llewellyn, Marc & Mylne, Lee. Frommer's Australia 2004 p.310 (2003) (ISBN978-0764538728) ("The 'Sugar Shaker' (you'll know why when you see it) has been Townsville's favorite hotel for years... Right on the Flinders Mall")
cairnsboats.com.au
Rosemary West (25 June 1993). "Alice Springs on the Coast". The Age. Archived from the original on 15 October 2009. Retrieved 15 March 2010. ("More people might come if the mall were not dominated by a 20-storey motel tower. With its curved service block on top, it has been nicknamed the 'sugar shaker'".)
iba.gov.au
"Indigenous art commissioned for hotel makeover"(PDF). Inspire (Indigenous Business Australia). April 2009. Retrieved 15 March 2010. ("The Holiday Inn Townsville is a local landmark, one which the locals refer to as the "sugar shaker".")
Andrew Strutton (20 February 2010). "The sugar-shaker gets a shake-up". Townsville Bulletin. Retrieved 15 March 2010.(" 'It's also something we probably don't need to (alter), because people identify with the 'sugar-shaker' locally. 'It's as much a part of Townsville as it is a part of the Holiday Inn.'")
Rosemary West (25 June 1993). "Alice Springs on the Coast". The Age. Archived from the original on 15 October 2009. Retrieved 15 March 2010. ("More people might come if the mall were not dominated by a 20-storey motel tower. With its curved service block on top, it has been nicknamed the 'sugar shaker'".)
