Outline of marketing (English Wikipedia)

Analysis of information sources in references of the Wikipedia article "Outline of marketing" in English language version.

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doi.org

  • Booth, Charles (2003-01-01). "Does history matter in strategy? The possibilities and problems of counterfactual analysis". Management Decision. 41 (1): 96–104. doi:10.1108/00251740310445545. ISSN 0025-1747.
  • Hall, Graham; Howell, Sydney (1985). "The experience curve from the economist's perspective". Strategic Management Journal. 6 (3): 197–212. doi:10.1002/smj.4250060302. ISSN 1097-0266.
  • Dickson, Peter R.; Ginter, James L. (1987). "Market Segmentation, Product Differentiation, and Marketing Strategy". Journal of Marketing. 51 (2): 1–10. doi:10.2307/1251125. ISSN 0022-2429. JSTOR 1251125.
  • Foxall, Gordon R.; Fawn, John R. (1992-04-01). "An evolutionary model of technological innovation as a strategic management process". Technovation. 12 (3): 191–202. doi:10.1016/0166-4972(92)90035-G. ISSN 0166-4972.
  • Helms, Marilyn M.; Nixon, Judy (2010-01-01). "Exploring SWOT analysis – where are we now? A review of academic research from the last decade". Journal of Strategy and Management. 3 (3): 215–251. doi:10.1108/17554251011064837. ISSN 1755-425X.

elsevier.com

linkinghub.elsevier.com

emerald.com

  • Booth, Charles (2003-01-01). "Does history matter in strategy? The possibilities and problems of counterfactual analysis". Management Decision. 41 (1): 96–104. doi:10.1108/00251740310445545. ISSN 0025-1747.
  • Helms, Marilyn M.; Nixon, Judy (2010-01-01). "Exploring SWOT analysis – where are we now? A review of academic research from the last decade". Journal of Strategy and Management. 3 (3): 215–251. doi:10.1108/17554251011064837. ISSN 1755-425X.

jstor.org

wiley.com

onlinelibrary.wiley.com

worldcat.org

search.worldcat.org

  • Booth, Charles (2003-01-01). "Does history matter in strategy? The possibilities and problems of counterfactual analysis". Management Decision. 41 (1): 96–104. doi:10.1108/00251740310445545. ISSN 0025-1747.
  • Hall, Graham; Howell, Sydney (1985). "The experience curve from the economist's perspective". Strategic Management Journal. 6 (3): 197–212. doi:10.1002/smj.4250060302. ISSN 1097-0266.
  • Dickson, Peter R.; Ginter, James L. (1987). "Market Segmentation, Product Differentiation, and Marketing Strategy". Journal of Marketing. 51 (2): 1–10. doi:10.2307/1251125. ISSN 0022-2429. JSTOR 1251125.
  • Foxall, Gordon R.; Fawn, John R. (1992-04-01). "An evolutionary model of technological innovation as a strategic management process". Technovation. 12 (3): 191–202. doi:10.1016/0166-4972(92)90035-G. ISSN 0166-4972.
  • Helms, Marilyn M.; Nixon, Judy (2010-01-01). "Exploring SWOT analysis – where are we now? A review of academic research from the last decade". Journal of Strategy and Management. 3 (3): 215–251. doi:10.1108/17554251011064837. ISSN 1755-425X.